Second item in the basket
All good
mamaearth.in
Optimize your heavy product page HTML to boost conversion speed
Your page size is too heavy at over 1MB before images. This slow load time causes impatient shoppers to drop off.
Fix first: Audit and minify your theme's HTML code to reduce page bloat immediately.
Excellent
Estimated second-item revenue not captured
₹4,925 – ₹12,312/month
How we estimate this
300 orders/month × median product price ₹684. Assumes 3–6% of orders add one complementary item when it is offered next to Add to cart. These are planning assumptions, not a promise — your real numbers depend on your products and traffic.
Delivery & COD confidence
All good
Shopper trust
All good
Speed & honesty
1 gap to fix
What we found
We read the pages shoppers see: home, /products/rice-hydra-burst-gel-moisturizer-with-rice-extract-for-glass-glow-50g and the cart. Some widgets load later in the browser — if you already have one, tick it and your score updates.
🛍 Second item in the basket
Complementary product offer on the product page
An upsell/bundle app (Frequently Bought Together) is installed. Its offer loads after the page, so check it shows on every product.
Multi-pack pricing (you sell repeat-use products)
Pack or quantity pricing is visible.
Free-shipping goal shoppers can see
A free-shipping threshold is communicated.
Last-chance extra in the cart
The cart suggests an extra item or add-on.
🚚 Delivery & COD confidence
Pincode / COD checker
Shoppers can check delivery for their pincode.
Delivery date promise
The product page states when the order arrives.
Cash on delivery clearly stated
COD availability is mentioned.
★ Shopper trust
Ratings near the product title
Ratings or reviews are shown on the product page.
Secure-payment signals near the buy button
Payment icons or a secure-checkout line are visible.
Returns promise on the product page
A returns / exchange promise is visible.
Quick answers (FAQ or WhatsApp)
Shoppers can find answers (FAQ or WhatsApp).
⚡ Speed & honesty
App and script load
3 third-party script hosts and 3 app extensions load on your pages.
No fake urgency
No fake-looking urgency widgets found.
Product page HTML size
Product page HTML is about 1055 KB before images.
→ Heavy pages load slowly on Indian mobile networks. Remove unused sections and apps.
One app. Every gap above.
Complete the set, 2/3-packs with checkout-exact pricing, pincode & COD checker, delivery dates, ratings and trust badges — added from your theme editor in a few clicks. No theme code edits, clean uninstall, a clear monthly price.
See CartLift →Apps we noticed on this store: Frequently Bought Together · GoKwik · Judge.me